Airspace is a completely new approach to entertainment for children in Poland. The creators of Jumpcity wanted a new place where the fun is still about jumping. But this time in a completely different way.
We faced a huge challenge when creating a completely new theme park. Our task was to create a fun and safe place, where the youngest wants to play and be physically active.
The logo and identity were created to evoke associations with softness and safety. The inspiration for the sign was the design of badges from space suits and space missions.
By building a completely new brand, we wanted it to be remembered by parents very well, which is why we have prepared a lot of various kinds of gadgets. Starting with jellies and stickers, through reflective pins, to a memory game.
Building an online presence was the key point in building trust in first clients. Our main idea was to educate and entertain kids with fun facts about the galaxy based on park attractions.